Armada, MI | January 2, 2019
Blake’s Hard Cider announced today their 3rd Kinder Cider in the rotating philanthropic series. Great Blakes is a seasonal coffee-infused semi-sweet made in support of nonprofits working to preserve and protect the Great Lakes.
Founder and Co-owner, Andrew Blake says, “This movement really started from the idea of taking a stand for causes that reflect our values as a company through our ciders; in one year we’ve launched campaigns through the #KinderCiderSeries to raise money for the LGBTQ community, shelter animals, and veterans around the country.”
Through Great Blakes, the craft cidery is working with Freshwater Future, a nonprofit that works to educate communities on clean water practices and has provided nearly $3 million in grants, with a focus on the preservation of rivers, lakes, and wetlands. Director of Marketing, Chelsea Iadipaolo adds, “Being that we are located in the Great Lakes State and believe that clean water should be easily accessible to everyone, choosing our next cause was an easy decision. When we learned of the great work Freshwater Future has been doing, especially 50 miles from our farm in Flint, we knew this is where we should focus our efforts.”
Great Blakes was made with homegrown apples grown on Blake Farms and 100% sustainably sourced Peruvian coffee beans. “Through and through we wanted to craft this cider to reflect our great state in every way; we called our friends at Great Lakes Coffee Roasting Company in Detroit and they were elated to be a part of the cause, donating all of the beans” says Production Manager, Matt Wiles.
Great Blakes will hit shelves February 1st through the entire Blake’s footprint, stretching from South Carolina, to Sioux Falls, South Dakota. Cider and coffee enthusiasts will be able to find Great Blakes at Kroger, Meijer, Harris Teeter, and beyond until April 1st.